Albert Einstein defined Insanity as “doing the same thing over and over again and expecting different results.”

The same rings true when thinking about a sales professional’s approach to today’s consumer.  With unprecedented access to information online, people are more informed than ever.  Consumers create virtual relationships before they even dare to pick up a phone.  This is proof that a potential customer is worried about being “sold” something.

Although being “sold” something doesn’t seem too different than buying something, it is!  Consumers like the feeling of purchasing something, not being “sold” on something by a pushy sales person.

How do you make this significant change that may not sound much different?  Well… start by doing a little less talking and a lot more listening.  When you start following the Less Talk Selling approach, you will find that the PERSON you are listening to will tell you exactly what they want to purchase.

As this blog continues to evolve you will find helpful insight on how to sell more, by talking less.  Be sure to sign up for our newsletter so as not to miss an article or video that will help you be less stressed by utilizing Less Talk Selling….